Rose’s Bakery is a Swiss confectionery company. Rose’s Bakery makes a variety of confectionery, cakes, eclairs, muffins, soufflé, cakes. The sign part of the logo is a silhouette of the cake – the company’s main confectionery product. This was the basis for creating a neat and concise logo. The apostrophe mark ‘ completing the image is a kind of cherry on the cake.